Experience the Difference

Every Hair Matters

Schedule Your Personal Experience Today.

Warm Eufora salon texture in cream and gold at The Hair Craft Company

The Hair Craft Company believes everyone deserves to feel beautiful. It is our intention to help you ease into a stress-free zone while being pampered as you receive your services. Our skilled designers will coach you on how to re-create your new design at home so you can look and feel like you just stepped out of the Salon every day.

Our Commitment

Our Commitment to excellence will create an experience that will help you reach your personal best... we pride ourselves on using only top quality hair care products on the market, that are designed to enhance your hair, not damage it.

Services & Pricing

Hair, color, spa, and the Hero Lounge.

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$= budget-friendly · $$$$= premium/luxury · Exact prices vary by designer, length, and condition — call (616) 696-0440 for a quote.

The Right Look

Women's Cut & Style

A personalized cut shaped to your face, finished with at-home styling coaching so it looks great between visits. Sonya and Sarah each bring decades of precision cutting to every appointment.

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The Hero Lounge

Men's Cut

The Hero Lounge is The Hair Craft Company's private studio exclusively for men — executive cuts finished with hot-towel therapy, beard grooming, and Hero product support.

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Discover the Possibilities

Color

Single-process and semi-permanent color to refresh your tone or make a bold change. Pricing varies by service depth — full color runs higher than a root touch-up.

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Dimension & Drama

Highlights & Lowlights

Partial and full highlight/lowlight placement to add movement, depth, and a sun-kissed finish. Sonya and Sarah place foils to complement your natural base.

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Lived-in Color

Balayage & Ombré

Hand-painted balayage and ombré techniques for a seamless, grow-out-friendly finish. Starts with a complimentary consultation to plan the right tone and placement for your hair.

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Craft your Texture

Perms

Classic and designer perms for the right amount of support, movement, and body. Whether you want soft waves or defined curl, a perm is built to work with your cut — not fight it.

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Finishing Touch

Waxing

Quick, precise facial waxing — brow shaping, lip, and full-face options available. A clean finish that complements any haircut or color service.

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Confidence, crafted

Wig Consultation

By appointment

Private wig consultations, fitting, and styling guidance — handled with the care and discretion you deserve. By appointment only; call to schedule.

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Prices vary by designer — call (616) 696-0440 for a complimentary consultation and exact quote.

Our Work

Real color, texture, polish, and personal design.

More current salon photos can drop directly into public/gallery/.

Who's Got The Look

Transformations

Our design team shares their craft - real looks from the chair, a Hair Craft tradition.

Dimensional Violet: Hand-painted balayage + violet glaze — 01Dimensional VioletHand-painted balayage + violet glaze

Color Correction: Corrective color into a soft dimensional balayage — 02Color CorrectionCorrective color into a soft dimensional balayage

Signature Makeover: Custom color transformation with precision cutting and finishing — 03Signature MakeoverCustom color transformation with precision cutting and finishing

The Glow-Up: Lived-in dimensional color + soft layers — 04The Glow-UpLived-in dimensional color + soft layers

Euphoria elements

Why fit in when you can stand out.

Why fit in when you can stand out. Celebrate the beauty of individuality with a professional line that is definitely not one-size-fits-all, built around a certified organic aloe vera base.

BioelementsMirabellaSurfaceHeroBio Ionic

AloeTherapy

Aloe-forward comfort for skin and body care.

Pure Polish

Shine and finish with a refined Eufora polish.

Bio Ionic

Professional tools and finishing support.

Golden-hour editorial portrait — gift a salon experience at The Hair Craft Company

Gift Certificates

Give the gift of

Redesigning Beautiful — for someone you love.

A Hair Craft Company gift certificate is more than a service — it's a personal experience to unwind, be pampered, and leave feeling like their best self. Available year-round and redeemable across the salon: a fresh cut or color, a calming day-spa treatment, the private Hero Lounge, or take-home products.

Perfect for

BirthdaysMother's DayWeddingsGraduationsHolidaysJust because

Call or stop in to choose the service and amount, and we'll have a certificate ready. Prefer to ask a question first? Our concierge is happy to help anytime.

Call to purchase Visit the studio Ask the concierge

40 South Main St., Cedar Springs, MI 49319 · (616) 696-0440

Designers

Meet the designers.

Two designers. One studio. Every appointment is personal — no rushed chair rotations, no strangers finishing your cut. Just Sonya or Sarah, start to finish.

39+years

Sonya Cronkright

Owner · Master Designer

Sonya has been creating beautiful hair in Cedar Springs since 1986 — nearly four decades of personalized cuts, color transformations, and the kind of one-on-one attention that keeps clients coming back. She founded The Hair Craft Company on a simple belief: every person who sits in her chair deserves to leave feeling like the best version of themselves. Whether it's a precision cut shaped to your face or a corrective color built over multiple visits, Sonya takes the time to listen first.

Precision CuttingColor CorrectionBalayage & OmbréPerms & TextureWig ConsultationEufora Specialist

Book with Sonya

Portrait coming soon

Sarah Schmiedicke

Designer & Technician

Sarah brings precision and a trained eye for dimension to every appointment. She specializes in balayage, lived-in color, and the kind of cutting technique that makes a style effortless to maintain between visits. Sarah works closely with each client to understand their daily routine before she ever picks up the shears — because the best haircut is one you can actually recreate at home.

BalayageDimensional ColorHaircuts & StylingHighlights & LowlightsBlowouts

Book with Sarah

Appointments by phone — call (616) 696-0440 to book with your preferred designer.

Local words

Words from the salon chair.

"I came in for a color refresh before family photos and left with the best tone I have had in years."

Megan R.

Cedar Springs

"The team listened first, then gave me a cut I could actually style before work the next morning."

Laura B.

Rockford

"The Hero Lounge made a haircut feel private, quick, and still personal. I booked my next visit before I left."

Dan K.

Sparta

"My spa appointment was calm from start to finish, and the product guidance was practical instead of pushy."

Elena M.

Cedar Springs

Questions, answered

Before your visit.

A few things guests often ask. Still curious about something? Call us at (616) 696-0440 — we're always happy to help.

How do I book an appointment?

Booking is by phone so Sonya or Sarah can help match the right service and timing. There is no online self-booking. Call (616) 696-0440 to book, ask questions, or plan a complimentary consultation.

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What are your hours? Are you open on Mondays?

The Hair Craft Company is by appointment only. There is no online self-booking; call (616) 696-0440 to book, ask questions, or plan a complimentary consultation with Sonya or Sarah.

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Where are you located?

Our studio is at 40 South Main Street, Cedar Springs, Michigan 49319. If you need help finding us or want directions, give us a call at (616) 696-0440 and we'll point you right to the door.

Get directions→

Do you offer services just for men?

Yes. The Hero Lounge is our private studio designed exclusively for men — executive cuts finished with hot-towel therapy, beard and mustache grooming, and men's color, all supported by our Hero grooming product line.

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Do you do balayage and custom color?

Absolutely. From single-process and dimensional highlights to lived-in balayage and ombré, Sonya and Sarah build the tone to suit you. Balayage and ombré begin with a complimentary consultation so we can plan the right approach together.

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Do you carry professional products I can use at home?

We do. Your designer finishes every visit by coaching you on how to recreate the look at home — with the products to match. We carry Eufora's certified-organic aloe vera line, plus Bioelements skincare, Mirabella mineral makeup, Surface, and Bio Ionic tools.

Do you offer day-spa treatments and gift certificates?

Yes. Our day spa offers Bioelements custom facials and restorative body treatments — ask us about cell rejuvenation. Gift certificates are available year-round and make a thoughtful gift for any occasion.

Find us

Visit the studio in Cedar Springs.

You'll find The Hair Craft Company on South Main Street in downtown Cedar Springs — a calm, welcoming hair studio & day spa. Stop in for your personal experience, and we'll take it from there.

Address

40 South Main St., Cedar Springs, MI 49319 (616) 696-0440

Hours

By appointment only

Call (616) 696-0440

Get directions Call (616) 696-0440

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Ready for your visit?

(616) 696-0440

40 South Main St., Cedar Springs, MI 49319 · By appointment only

Call to Book Ask the salon (616) 696-0440