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Eufora editorial portrait with dimensional color — The Hair Craft Company, Cedar Springs, MI

EXPERIENCE THE DIFFERENCE

Redesigning Beautiful

Schedule Your Personal Experience Today.

Warm Eufora salon texture in cream and gold at The Hair Craft Company
Our Philosophy

The Hair Craft Company believes everyone deserves to feel beautiful. It is our intention to help you ease into a stress-free zone while being pampered as you receive your services. Our skilled designers will coach you on how to re-create your new design at home so you can look and feel like you just stepped out of the Salon every day.

Our Commitment

Our Commitment to excellence will create an experience that will help you reach your personal best... we pride ourselves on using only top quality hair care products on the market, that are designed to enhance your hair, not damage it.

Service

Hair, spa, wigs, and the Hero Lounge.

Call to Book
01

The Right Look

Hair

Our designers create the “Right Look” for you — a personalized cut and shape, finished with at-home styling coaching so it lives between visits. Haircuts start at $50.

from $50 · ~60min

Haircut & Style — with Sarahfrom $50
Haircut & Style — with Sonyafrom $55
Men’s & Children’s Cutscall for pricing
“Optimum Health Hair” recondition treatmentadd-on
02

Discover the Possibilities

Color

Add a creative dynamic to any design. Bring your haircut to life and add dimension or drama — classic, vintage, avant-garde, or the latest edgy trend.

Complimentary consultation · ~90min

Single Process
Semi-Permanent
Partial & Full Highlights
Highlight / Lowlight
Balayage & Ombré
03

Craft your Image

Texture

Perms, textures & smoothing. A perm offers just the right amount of support and movement for any design — classic, vintage, avant-garde, or the latest trend.

Complimentary consultation · ~90min

Perms & Partial Perms
Designer Perms
Smoothing Treatments
04

Camera-ready finish

Style

Finishing, blowouts, updos, and special-occasion styling so you leave looking like you just stepped out of the salon — every day.

Complimentary consultation · ~60min

Blowout & Style
Special-Occasion / Updo
Bridal & Wedding Party
05

Ease into a stress-free zone

Day Spa

Bioelements skin care, custom facials, and restorative body treatments. Ask about cell rejuvenation. Gift certificates make a great gift.

Complimentary consultation · ~60min

Custom Facials
Body Treatments
Cell Rejuvenation
Gift Certificates
06

For the hero in you

Hero Lounge men's

The Hero Lounge — exclusively for men. Executive cuts with hot-towel therapy, grooming, and Hero product support in a private studio.

Complimentary consultation · ~30min

Executive Haircut — incl. hot-towel therapy
Young Men’s Cut
Beard & Mustache Trim
Men’s Color
Men’s Facial · Manicure · Pedicure
07

Confidence, crafted

The Wig Shop

Personal wig consultations, fitting, and styling guidance — handled privately and with care, the way you deserve.

Complimentary consultation · ~60min

Wig Consultation
Fitting & Styling

Pricing varies by designer — call (616) 696-0440 for a complimentary consultation.

Who's Got The Look

Transformations

Our design team shares their craft - real looks from the chair, a Hair Craft tradition.

Dimensional Violet: Hand-painted balayage + violet glaze
01Dimensional VioletHand-painted balayage + violet glaze
Color Correction: Corrective color into a soft dimensional balayage
02Color CorrectionCorrective color into a soft dimensional balayage
The Glow-Up: Lived-in dimensional color + soft layers
03The Glow-UpLived-in dimensional color + soft layers

Euphoria elements

Eufora

Why fit in when you can stand out.

Why fit in when you can stand out. Celebrate the beauty of individuality with a professional line that is definitely not one-size-fits-all, built around a certified organic aloe vera base.

BioelementsMirabellaSurfaceHeroBio Ionic
AloeTherapy retail product

AloeTherapy

Aloe-forward comfort for skin and body care.

Pure Polish retail product

Pure Polish

Shine and finish with a refined Eufora polish.

Bio Ionic retail product

Bio Ionic

Professional tools and finishing support.

Golden-hour editorial portrait — gift a salon experience at The Hair Craft Company
Gift Certificates

Give the gift of

Redesigning Beautiful — for someone you love.

A Hair Craft Company gift certificate is more than a service — it's a personal experience to unwind, be pampered, and leave feeling like their best self. Available year-round and redeemable across the salon: a fresh cut or color, a calming day-spa treatment, the private Hero Lounge, or take-home products.

Perfect for

BirthdaysMother's DayWeddingsGraduationsHolidaysJust because

Call or stop in to choose the service and amount, and we'll have a certificate ready. Prefer to ask a question first? Our concierge is happy to help anytime.

40 South Main St., Cedar Springs, MI 49319 · (616) 696-0440

Designers

Two designers for personal design.

Sonya Cronkright

Owner · Master Designer

Precision cutting, color & styling · serving Cedar Springs since 1986 · haircuts from $55

Sarah Schmiedicke

Designer & Technician

Cutting, balayage & dimensional color · haircuts from $50

Local words

Words from the salon chair.

"I came in for a color refresh before family photos and left with the best tone I have had in years."

Megan R.

Cedar Springs

"The team listened first, then gave me a cut I could actually style before work the next morning."

Laura B.

Rockford

"The Hero Lounge made a haircut feel private, quick, and still personal. I booked my next visit before I left."

Dan K.

Sparta

"My spa appointment was calm from start to finish, and the product guidance was practical instead of pushy."

Elena M.

Cedar Springs

Questions, answered

Before your visit.

A few things guests often ask. Still curious about something? Call us at (616) 696-0440 — we're always happy to help.

How do I book an appointment?

Booking is by phone so Sonya or Sarah can help match the right service and timing. There is no online self-booking. Call (616) 696-0440 to book, ask questions, or plan a complimentary consultation.

Call to Book
What are your hours? Are you open on Mondays?

The Hair Craft Company is by appointment only. There is no online self-booking; call (616) 696-0440 to book, ask questions, or plan a complimentary consultation with Sonya or Sarah.

Call to Book
Where are you located?

Our studio is at 40 South Main Street, Cedar Springs, Michigan 49319. If you need help finding us or want directions, give us a call at (616) 696-0440 and we'll point you right to the door.

Get directions
Do you offer services just for men?

Yes. The Hero Lounge is our private studio designed exclusively for men — executive cuts finished with hot-towel therapy, beard and mustache grooming, and men's color, all supported by our Hero grooming product line.

Call to Book
Do you do balayage and custom color?

Absolutely. From single-process and dimensional highlights to lived-in balayage and ombré, Sonya and Sarah build the tone to suit you. Balayage and ombré begin with a complimentary consultation so we can plan the right approach together.

Call to Book
Do you carry professional products I can use at home?

We do. Your designer finishes every visit by coaching you on how to recreate the look at home — with the products to match. We carry Eufora's certified-organic aloe vera line, plus Bioelements skincare, Mirabella mineral makeup, Surface, and Bio Ionic tools.

Do you offer day-spa treatments and gift certificates?

Yes. Our day spa offers Bioelements custom facials and restorative body treatments — ask us about cell rejuvenation. Gift certificates are available year-round and make a thoughtful gift for any occasion.

Find us

Visit the studio in Cedar Springs.

You'll find The Hair Craft Company on South Main Street in downtown Cedar Springs — a calm, welcoming hair studio & day spa. Stop in for your personal experience, and we'll take it from there.

Call to Book

Ready for your visit?

(616) 696-0440

40 South Main St., Cedar Springs, MI 49319 · By appointment only

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